This course will outline how to market yourself, brand or business if you have a small team or you’re a solo entrepreneur or creative. Learn how to send cold emails to editors, writers, your target audience and where to find contact information of editors and journalists. Participants will also learn tools they can use to self-publish their work.

Workshop Takeaways:

1. Participants will learn basic skills and best practices on marketing their brand or products

2. How to put together a concise biography, media kit, and pitch email to media and editors,

3. Tools and resources on how to write, edit, design and self-publish books

Margo Gabriel is a freelance writer, cookbook author and editor from Boston, MA. She is the author of The Expat Kitchen cookbook. She is based in Lisbon, Portugal. She has been featured in The New York Times, HuffPost, and Salon. Her words have been published in Boston Art Review, Cuisine Noir, Edible Boston, Fodor’s Travel, and Solstice Literary Magazine.